Underplayed Gems

Startup Company (2020)

Startup Company cover
Developer
Hovgaard Games
Platforms
Windows, macOS, Linux
Genres
Casual, Indie, Simulation, Strategy
Rating
4.1 of 5, 6,214 player ratings
Typical playtime
about 13 hours
Where to get it
Steam

More by Hovgaard Games

The 3D catalog: game boxes on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalog in 3D

The same catalog has a room you can walk around in. The cat behind the counter is the AI Catbot, and they pick real games from it when you tell them what you feel like playing. Nothing is for sale, here or in there. Go in from here and this game is already out on the counter, with more like it waiting on the shelf next to it.

More games like thisWatch the trailer

or watch the trailer on YouTube

How it feels

You methodically manage a small startup, balancing website development, hosting, and marketing at your own pace in a low-pressure sandbox environment.

strategicmethodicalcasualmanageablesandboxbusiness simulationrelaxed

What players say

Players are split on Startup Company. Some find it rewarding and addictive once the systems click, while others find the early game painfully slow and the tutorial confusing. The core loop is building websites and watching revenue grow, but the lack of depth in the simulation disappoints some genre fans.

Screenshots

Startup Company screenshot 1Startup Company screenshot 2Startup Company screenshot 3Startup Company screenshot 4Startup Company screenshot 5

More games like this

More by Hovgaard Games

This page is from Underplayed Gems, a catalog of older and overlooked games. Not quite it? You can browse by platform and genre, or take this one into the 3D catalog and ask the Catbot for something closer.