Underplayed Gems

Toy Shop Simulator (2025)

Toy Shop Simulator cover
Developer
PaperPixel Games
Platforms
Windows
Genres
Casual, Indie, Simulation, Strategy, Early Access
Rating
4.1 of 5, 198 player ratings
Typical playtime
about 3.8 hours
Where to get it
Steam

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The 3D catalog: game boxes on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalog in 3D

The same catalog has a room you can walk around in. The cat behind the counter is the AI Catbot, and they pick real games from it when you tell them what you feel like playing. Nothing is for sale, here or in there. Go in from here and this game is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

A laid-back, creative management sim where you design a cozy toy store, stock shelves, and gradually build a business from scratch.

casualrelaxedcreativestrategiccozymanagementsandboxplayful

Screenshots

Toy Shop Simulator screenshot 1Toy Shop Simulator screenshot 2Toy Shop Simulator screenshot 3Toy Shop Simulator screenshot 4Toy Shop Simulator screenshot 5Toy Shop Simulator screenshot 6

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More by PaperPixel Games

This page is from Underplayed Gems, a catalog of older and overlooked games. Not quite it? You can browse by platform and genre, or take this one into the 3D catalog and ask the Catbot for something closer.