Underplayed Gems

Ad Agency Tycoon (2025)

Ad Agency Tycoon cover
Developer
BarCoffee Studio
Platforms
Windows, macOS, Linux
Genres
Casual, Indie, Simulation
Rating
3.5 of 5, 72 player ratings
Typical playtime
about 45 minutes
Where to get it
Steam

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The 3D catalog: game boxes on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalog in 3D

The same catalog has a room you can walk around in. The cat behind the counter is the AI Catbot, and they pick real games from it when you tell them what you feel like playing. Nothing is for sale, here or in there. Go in from here and this game is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

A lighthearted and strategic tycoon game about building an advertising agency from the ground up in the 1960s.

casualmanagementsimulationtime managementeconomy1960s2dpoint & click

What players say

Players are split on Ad Agency Tycoon. Some enjoy the cute retro art and strategic profit-maximizing, but many say it feels like a stripped-down, unfinished clone of Game Dev Tycoon. The gameplay is repetitive and lacks clear tutorials, though early-access updates have been promising.

Screenshots

Ad Agency Tycoon screenshot 1Ad Agency Tycoon screenshot 2Ad Agency Tycoon screenshot 3Ad Agency Tycoon screenshot 4Ad Agency Tycoon screenshot 5Ad Agency Tycoon screenshot 6

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More by BarCoffee Studio

This page is from Underplayed Gems, a catalog of older and overlooked games. Not quite it? You can browse by platform and genre, or take this one into the 3D catalog and ask the Catbot for something closer.