Too Tough to Care (1964)
- Genre
- children's film
- Country
- United States
- Runtime
- 18 min
- Rated
- NR
- Elsewhere
- IMDb
The catalogue in 3D
The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this film is already out on the counter, with more like it waiting on the shelf next to it.
How it feels
This 1964 short film uses satire to make fun of cigarette ads that target teenagers. It tries to get young people to think twice about smoking by showing how advertising tricks them.
satiricalwryeducationallightheartedcampydatedseriocomic
What happens
Too Tough to Care is an 18-minute educational film produced in 1964 to undermine teenage resistance to anti-smoking education. Unlike other films in its genre, Too Tough to Care used satire and humor to illustrate the misleading claims of cigarette advertising. The film garnered attention in both the mainstream press as well as academic journals. (from Wikipedia, CC BY-SA)
More like this
Breaking the Habit (1964)
The Ringer (1972)
The Drag (1966)
King Size (1968)
Dying for a Smoke
How to Avoid Friendship (1964)
Inferior Decorator (1965)
Self Defense... for Cowards (1962)- More like this film, on a shelf you can walk up to.It's the lit case on the top shelf.