Underplayed Gems

The Selling Wizard (1954)

The Selling Wizard poster
Rating
3.2 of 10 from 5 voters
Elsewhere
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The 3D catalogue: film cases on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalogue in 3D

The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this film is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

This 10 minute commercial short from 1954 promotes Anheuser-Busch freezers to grocers. It explains how the freezers save space, use modern cooling, and display products attractively to increase sales.

informativepracticalpromotionalstraightforwardbusinesslikeupbeatdatedinstructional

What happens

The Selling Wizard is a 1954 commercial short film presented by Anheuser-Busch that runs for 10 minutes to showcase large modern freezers that make it easier for grocers to sell their goods and make higher profits. It is aimed at businesses that require display freezers for their products. The narrator makes points of the promoted freezer cabinet to utilize efficient design in space saving, modernized refrigeration methods, and attractive presentation of products stored in the freezer. (from Wikipedia, CC BY-SA)

More like this

This page is from Underplayed Gems. Not quite it? You can browse by genre, country and year, or take this one into the 3D catalogue and ask the Catbot for something closer.