POM Wonderful Presents: The Greatest Movie Ever Sold (2011)
- Directed by
- Morgan Spurlock
- Genre
- documentary film
- Country
- United States
- Runtime
- 1h 30m
- Rated
- PG-13
- Rating
- 6.4 of 10 from 238 voters
- Elsewhere
- IMDb
How it feels
Morgan Spurlock makes a documentary about product placement and advertising. He funds the film entirely through corporate sponsorships as a way to show how marketing works.
metawittyinformativesatiricalthought-provokingself-referentialtransparentclever
What happens
POM Wonderful Presents: The Greatest Movie Ever Sold is a 2011 documentary film about product placement, marketing and advertising directed by Morgan Spurlock. The premise behind the production is that the documentary itself would be entirely paid for by sponsors, thus being a form of metacinema. The film's slogan is "He's not selling out, he's buying in." (from Wikipedia, CC BY-SA)
Trailer
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