Ala Modalaindi (2011)
- Original title
- అలా.. మొదలైంది
- Directed by
- B.V. Nandini Reddy
- Genre
- romantic comedy
- Country
- India
- Runtime
- 2h 20m
- Rated
- U
- Rating
- 6.7 of 10 from 29 voters
- Elsewhere
- IMDb
The catalogue in 3D
The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this film is already out on the counter, with more like it waiting on the shelf next to it.
How it feels
The film follows a young man who meets a woman at a wedding and becomes determined to win her heart. She is not interested at first, but unexpected events bring them closer together.
lightheartedromanticcheerfulwarmupbeatplayfulgentlesweet
What happens
Ala Modalaindi (transl. 'That is how it started') is a 2011 Indian Telugu-language romantic comedy film written and directed by B. V. Nandini Reddy under the Sri Ranjith Movies banner. It stars Nani, Nithya Menen (in her Telugu debut) and Sneha Ullal with the music composed by Kalyani Malik. The film's cinematography is performed by Arjun Jena with editing by Marthand K. Venkatesh. Released on 21 January 2011, the film opened to favorable reviews by critics and became a commercial success. The film grossed ₹150 million (equivalent to ₹310 million or US$3.2 million in 2023) on a budget of ₹40 million (equivalent to ₹82 million or US$860,000 in 2023). Reddy won the Nandi Award for Best First Film of a Director SIIMA Award for Best Debut Director – Telugu. The film is considered one of the "25 Greatest Telugu Films Of The Decade" by Film Companion. The film is remade in Tamil as Yennamo Yedho (2014) and in Kannada as Bhale Jodi (2016). (from Wikipedia, CC BY-SA)
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Kandaen (2011)
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Ee Rojullo (2011)
Kirataka (2011)
Kandireega (2011)- More like this film, on a shelf you can walk up to.It's the lit case on the top shelf.