The Beauty Inside (2012)

Directed by

Drake Doremus

Genre

drama film

Country

United States

Runtime

1h 20m

Rating

7.3 of 10 from 28 voters

Elsewhere

IMDb

How it feels

A man wakes up each day in a different body. The story follows his romantic relationship and how it adapts to his condition. Viewers could submit their own photos to appear as the lead character.

inventiveintimatethought-provokingepisodicpersonalinteractivemelancholic

What happens

The Beauty Inside is a 2012 social Internet series developed by Intel and Toshiba, directed by Drake Doremus, written by Richard Greenberg, and starring Topher Grace, Mary Elizabeth Winstead, and Matthew Gray Gubler. Hollywood's first social film that gives audience members the chance to play the lead role, the series is presented in six filmed episodes interspersed with interactive storytelling that take place on the main character's Facebook timeline. The Beauty Inside garnered 70 million views, won a Daytime Emmy Award for Outstanding New Approach to an Original Daytime Program or Series, the Grand Prix at the Cannes Lions Festival, two Webby Awards, and the Best Film/TV Award at the SXSW Interactive Awards. (from Wikipedia, CC BY-SA)

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