Fire Fade (2017)

Directed by

Tim Erem

Genre

Drama

Runtime

21 min

Elsewhere

IMDb

The catalogue in 3D

The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this film is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

A woman navigates emotional turmoil and self-discovery after a fractured relationship. The film follows her through haunting memories and encounters in a neon-lit city.

intimatemelancholicvisually stylizedslow-burnreflectivedreamlikedark

What happens

Fire Fade is a 2017 short film co-produced and co-written by and starring Swedish singer-songwriter Tove Lo. The film coincides with the second "chapter" of Lo's second album, Lady Wood, which was released on 28 October 2016. The film was released on YouTube and Vevo on 25 August 2017 and it is a sequel of the short film Fairy Dust, which was released on 31 October 2016. (from Wikipedia, CC BY-SA)

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• More like this film, on a shelf you can walk up to.It's the lit case on the top shelf.