Unstaged


The catalogue in 3D
The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this film is already out on the counter, with more like it waiting on the shelf next to it.
How it feels
This is a series of concert films where live performances by various musicians are captured by different directors. Each film was originally streamed live, giving a real-time feel to the show. The series includes fashion programs and a special interactive music video experience.
livelyspontaneousintimatecelebratorystylishimmersivebackstageexperimentalenergetic
What happens
Unstaged (also known as American Express Unstaged or Unstaged: An Original Series from American Express) is a series of individual concert films sponsored by American Express. The live performances by various artists are filmed by the various directors listed below and are usually streamed live on the artists' official VEVO channel on YouTube. In addition, Unstaged has also produced non-concert programs including fashion shows and the Emmy Award winning The Taylor Swift Experience, which gave viewers access to a customizable 360° view of the music video for "Blank Space". Since 2020, instead of being broadcast live, all films have been pre-recorded instead due to the COVID-19 pandemic. (from Wikipedia, CC BY-SA)
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