Medical Horizons (1955)

Genre

documentary film

Country

United States

How it feels

A public affairs TV series that explains advancements in medical technology. It shows live surgical scenes and new medical equipment to inform the public about contributions from American health professionals.

informativeeducationalseriousstraightforwardclinicallivedatedpublic-service

What happens

Medical Horizons is a public affairs television series, focusing on advancements in medical technology, which aired on ABC from September 12, 1955, to March 5, 1956. The program, broadcast live, sometimes offered surgical scenes as well as information about new medical equipment. Don Goddard was the host after other obligations caused initial host Quincy Howe to leave. Fred Carney was the producer and Robert "Bob" Foster was the director. Jay Raeben of the J. Walter Thompson agency was the writer. Ciba Pharmaceutical Products, in cooperation with the American Medical Association, sponsored the program. The purpose of the program was to "bring to the attention of the public the contributions of the American health professions" (per "Cibascope," company newsletter, 1956). Episodes included "Before His Time", which reported on "special measures taken to help premature babies survive the first days of life". It was the first of the series's episodes to be repeated. The show was broadcast on Mondays from 9:30 to 10 p.m. Eastern Time. It later returned on Sunday afternoons, airing from September 1956 to June 1957. (from Wikipedia, CC BY-SA)

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