Underplayed Gems

Medical Horizons (1955)

Medical Horizons poster
Genre
documentary film
Country
United States
Length
1 season, 26 episodes
The 3D catalogue: film cases on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalogue in 3D

The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this series is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

A public affairs TV series that explains advancements in medical technology. It shows live surgical scenes and new medical equipment to inform the public about contributions from American health professionals.

informativeeducationalseriousstraightforwardclinicallivedatedpublic-service

What happens

Medical Horizons is a public affairs television series, focusing on advancements in medical technology, which aired on ABC from September 12, 1955, to March 5, 1956. The program, broadcast live, sometimes offered surgical scenes as well as information about new medical equipment. Don Goddard was the host after other obligations caused initial host Quincy Howe to leave. Fred Carney was the producer and Robert "Bob" Foster was the director. Jay Raeben of the J. Walter Thompson agency was the writer. Ciba Pharmaceutical Products, in cooperation with the American Medical Association, sponsored the program. The purpose of the program was to "bring to the attention of the public the contributions of the American health professions" (per "Cibascope," company newsletter, 1956). Episodes included "Before His Time", which reported on "special measures taken to help premature babies survive the first days of life". It was the first of the series's episodes to be repeated. The show was broadcast on Mondays from 9:30 to 10 p.m. Eastern Time. It later returned on Sunday afternoons, airing from September 1956 to June 1957. (from Wikipedia, CC BY-SA)

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