Underplayed Gems

College Basketball on NBC Sports (1969)

College Basketball on NBC Sports poster
Country
United States
The 3D catalogue: film cases on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalogue in 3D

The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this series is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

NBC Sports has broadcast NCAA Division I men's college basketball games since 1969. It was the first major network to air the championship game. Today it covers games from the Big Ten Conference and Atlantic 10 Conference.

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What happens

College Basketball on NBC Sports is the de facto branding used for broadcasts of NCAA Division I men's college basketball games produced by NBC Sports, the sports division of the NBC television network in the United States. The NBC network broadcast college basketball games in some shape or form between 1969 and 1998. From 1969 to 1981, NBC covered the NCAA Division I men's basketball tournament. It became the first major network to broadcast the championship game, at a cost of more than US$500,000 in 1969. In 2011, Comcast's sports channel Versus became part of NBC Sports after the company's acquisition of NBC Universal, and was relaunched as NBC Sports Network (NBCSN) in 2012. During the 2010s, NBCSN primarily carried coverage of basketball from the Atlantic 10 Conference, Colonial Athletic Association (CAA), and Ivy League. NBCSN would lose the CAA and Ivy League, but retained its A-10 package. It was renewed in 2021 under a multi-year deal, and moved to USA Network in January 2022 after the shutdown of NBCSN. In August 2022, NBC Sports announced that it had acquired rights to Big Ten basketball as part of a larger agreement with the conference, with a package of games airing on Peacock beginning in the 2023–24 season. On November 12, 2022, college basketball returned to the main NBC network when the Notre Dame women's college basketball team took on the California women's college basketball team as part of the inaugural Citi Shamrock Classic. It was the first women's college basketball game to ever air on NBC, and the first college basketball game of any kind since 1998. Men's college basketball returned to the main NBC network during the 2024–25 season. (from Wikipedia, CC BY-SA)

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