Underplayed Gems

Ad Genius Lee Tae-baek (2013)

Ad Genius Lee Tae-baek poster
Original title
광고천재 이태백
Cast
Jin Goo, Park Ha Sun, Jo Hyun Jae, Han Chae Young, Lee Sae Rom, Go Chang Suk, Kwak Hee Sung, Ah Young
Genre
drama television series
Country
South Korea
Length
1 season, 16 episodes
Rated
15
Rating
6.9 of 10 from 6 voters
Elsewhere
IMDb
The 3D catalogue: film cases on wooden shelves, with the cat sitting at the counter next to its greeting.

The catalogue in 3D

The film shelves have a room of their own that you can walk around in. The cat behind the counter is the AI Catbot, and they pick real films from the same catalogue when you tell them what you feel like watching. Nothing is for sale, here or in there. Go in from here and this series is already out on the counter, with more like it waiting on the shelf next to it.

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How it feels

A man with no advantages works his way up in the high-stakes world of advertising. He faces fierce rivalries and uses his creativity to become the best in his field.

ambitiouscompetitiveunderdogdeterminedenergeticinspiringdramaticfast-paced

What happens

Ad Genius Lee Tae-baek (Korean: 광고천재 이태백) is a 2013 South Korean television series starring Jin Goo, Park Ha-sun, Jo Hyun-jae and Han Chae-young. Set in the cutthroat field of advertising where creativity and competition coexist, the drama is the success story of underdog Lee Tae-baek who fights his way to becoming the best ad man in the business. It aired on KBS2 from February 4 to March 26, 2013, on Mondays and Tuesdays at 21:55 (KST) for 16 episodes. The protagonist is loosely based on internationally renowned advertising designer and social activist Jeseok Yi (a.k.a. Jeski), who wrote the 2010 book Ad Genius Lee Je-seok. The drama reunites Han Chae-young and Jo Hyun-jae who previously worked together in the 2005 TV series Only You. (from Wikipedia, CC BY-SA)

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